We often get asked about the most popular cover materials are.
So we decided to actually do an analysis of the data. Specifically, we looked at the last 2000 albums or so that did NOT have ICE, picture of full picture wrap. In other words, we only looked at those albums with plain covers and no cover images.
Not surprisingly, by far the most popular color is BLACK. What is interesting is the extent to which black is the choice.
The percentages break down as follows -
In all three sizes, the breakdown was
We are seeing that the new Antique Collection and the Fantasy Collection are becoming very popular. Within the Antique the Rathlin, Imperial and London Club are all taking off.
Within the Fantasy Collection, the Antique Silver and Moonlight are extremely popular.
Take away from all of this? I think that still the 2 most important factors come down to